Pedigree

I'm behind in my commercial crits and not in the mood to get into one that sucks. I saw a new Pedigree commercial a week or so ago, and it was just as good as all the commercials in this series are. I was almost in tears when I saw this "We're for dogs" commercial for the first time, and I absolutely cried when I saw the first "shelter dog" ad. They still get to me.

There are some funny ones, too, but I haven't seen them on TV here. These commercials are adjusted for use in many markets other than the US, but they all go to the same place. Straight to the heart.

I wish someone would make an ad like these for cats.

Verizon FIOS

This kid is the next rock star of TV commercials, the next "Mikey" or "Anthony". I read somewhere that he is very bright, very outgoing and loves to talk, which makes him perfect for advertisers. The problem is, he's so recognizable with these Verizon FIOS commercials, he might not get any other work for a while. C'est la vie, I suppose. Let's see if he makes the transition from advertising to acting.