No video that I can find, but this commercial has been around for a while and I'm certain you will recognize it. It's all about how to use your Gold Points.
It is in three parts. The first part starts off with a young man from AmEx saying, "I love this one..." He goes on to describe a man trying to buy his fiancée an engagement ring, only to be humiliated when his credit card is rejected. Then his fiancée tells him to get an AmEx card. But the AmEx employee loves this one? Huh?
Part two is ok, a man uses his points to get advance tickets to the concert of the year. Fine.
Part three isn't as blatantly ignorant as part one, but it isn't very good. Is it really so romantic to fly to Italy just to order tiramisu, a very ordinary dessert that can be had at most Italian restaurants in the US?
I guess AmEx is now shooting for a part of the Visa/MC crowd, those folks who never could qualify for an AmEx card in the past. I wonder how deeply invested AmEx is in foreclosing on people's homes...
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